This blog is Yahoo! Publisher Network’s resource for publishers, by publishers. Here, you’ll find not only what you might expect from a product-focused industry blog—the latest on issues, new releases, hacks and tips—but also in-depth how-to’s, publisher interviews, industry trends, links to articles and other news and information you can use. You will also, we think, find a community that will help you to learn how to be a more successful and profitable publisher.

SOME MEMBERS OF OUR TEAM
Read about some of our team members.

Tom Furukawa - Director, Global Product Management
Tom is responsible for driving the product management team dedicated to building the most trusted and valuable global publisher platform. He is laser focused on helping publishers drive traffic and earn revenue from their sites, while maintaining the highest level of quality within the publisher network. Prior to Yahoo!, Tom oversaw IBM Tivoli’s global e-marketing efforts and has more than 15 years experience in product management, marketing and software development. Look for more details from Tom as we continue to deliver new product enhancements.

Todd Lombardo - Insights
Todd spends much of his time at Yahoo! Publisher Network working to understand and give a voice to publishers through research.  His start in the internet space was a happy accident, and has led him to places like Lowe Interactive, JWT Digital and Deutsch, in New York and Los Angeles.  Along the way he developed everything from e-commerce products to search engine strategies, for companies like Mercedes-Benz, IKEA, Coors, Verizon and Snapple.  Currently, his focus is twofold: to understand as much as he can about publishers, and to explore California.

Roger Park - Manager, Marketing Communications
Roger is responsible for writing blog articles, emails, FAQs, case studies and various communications for Yahoo! Search Marketing. Previous to Yahoo!, Roger was the News Editor for iMediaConnection. Earlier in his career, Roger worked as a writer for television and feature production companies and was a co-founder of an Internet start-up. As a seasoned journalist, Roger’s articles have appeared in Wired, LA Weekly, Launch-Yahoo!, New Times and various other publications. Roger received his BA in Writing from Trinity College, Hartford, Connecticut. He likes pizza, collecting instruments and you.

Jeff Sweat - Blog Editor
Jeff started writing about Yahoo! when it was a teensy directory company and he was the first online reporter for business magazine InformationWeek. As a senior editor for InformationWeek, he covered sales, marketing and customer service. More recently, Jeff was features editor and senior writer for the web site of IT services company CSC. Jeff manages the blog and also writes and edits other Yahoo! customer communications.

OTHER VOICES

Jeremy Zawodny – Yahoo! Troublemaker
Jeremy has been making trouble at Yahoo! for five years. His Yahoo! career started with the high-traffic Yahoo! Finance site. He has since worked in numerous other groups, including Yahoo! News, Yahoo! Personals, Yahoo! Sports and Yahoo! Shopping. For the blog, Jeremy will provide color commentary from time-to-time in the form of occasional guest columns. He blogs frequently (and frankly) at Jeremy Zawodny’s Blog.