Comments on: Learning from the Big Guys http://ypnblog.com/blog/2006/12/08/learning-from-the-big-guys/ Sun, 20 Jul 2008 14:13:58 +0000 http://wordpress.org/?v=2.3.3 By: snap http://ypnblog.com/blog/2006/12/08/learning-from-the-big-guys/#comment-582 snap Fri, 15 Dec 2006 19:07:47 +0000 http://ypnblog.com/blog/2006/12/08/learning-from-the-big-guys/#comment-582 Could someone please tell me, is it possible to add the Yahoo search bar to my site and get credit from the sponsored ads, when clicked on? Instead of using the Content Match? Could someone please tell me, is it possible to add the Yahoo search bar to my site and get credit from the sponsored ads, when clicked on? Instead of using the Content Match?

]]> By: mvyhoo http://ypnblog.com/blog/2006/12/08/learning-from-the-big-guys/#comment-573 mvyhoo Tue, 12 Dec 2006 20:00:09 +0000 http://ypnblog.com/blog/2006/12/08/learning-from-the-big-guys/#comment-573 Daniel, Yahoo! Shopping works in a similar fashion to Content Match and Sponsored Search. When a user clicks on a product link that directs back to the advertiser's web site, a Cost Per Click (CPC)is paid by the advertiser. That money is split between the publisher and Yahoo! Note that some links go to a product comparison page, rather than directly to the advertiser's site. In this case, a CPC is not paid until one of the links on the product comparison page is selected. also, with Yahoo! Shopping the CPC is based on a set cost per product category. It's not a bidded model. Daniel,

Yahoo! Shopping works in a similar fashion to Content Match and Sponsored Search. When a user clicks on a product link that directs back to the advertiser’s web site, a Cost Per Click (CPC)is paid by the advertiser. That money is split between the publisher and Yahoo! Note that some links go to a product comparison page, rather than directly to the advertiser’s site. In this case, a CPC is not paid until one of the links on the product comparison page is selected.

also, with Yahoo! Shopping the CPC is based on a set cost per product category. It’s not a bidded model.

]]> By: Daniel http://ypnblog.com/blog/2006/12/08/learning-from-the-big-guys/#comment-569 Daniel Sat, 09 Dec 2006 19:14:23 +0000 http://ypnblog.com/blog/2006/12/08/learning-from-the-big-guys/#comment-569 I like the concept of Yahoo! Shopping API and how well is integrated into Gourmetfoods101.com. Now, you mentioned that if a user clicks on a product link, it will get a portion of a revenue. Will a publiser get a portion of the revenue from sale or from click? I like the concept of Yahoo! Shopping API and how well is integrated into Gourmetfoods101.com. Now, you mentioned that if a user clicks on a product link, it will get a portion of a revenue. Will a publiser get a portion of the revenue from sale or from click?

]]>