Buy! Sell!

   

Yahoo! Finance brings quotes and news to a web page near you

 

This week, Yahoo! Finance launched a very cool set of badges into general availability. With small and easily configured doses of code, publishers can harness the power of Yahoo! Finance for their own sites with a badge offering updated, customized stock quotes, charts, and news in a variety of look-and-feel configurations. You can see one in action on the Huffington Post, or try one out for yourself at Yahoo! Finance (or via the secure publisher interface if you’re part of the Beta). It only takes a moment to set one up – I added a badge to my personal blog in just minutes.

 

The new offering makes it easy, pretty and beneficial for Web publishers to re-publish Yahoo! Finance content, in that end-users can actually interact with the badge in a compelling way without leaving the publisher’s web site. Most importantly, Yahoo! has worked through all of the copyright and licensing issues, so that publishers can re-post this data without having to worry about violating anybody’s copyrights.

 

While Yahoo! Finance has for some time been offering a fantastically rich set of RSS feeds for news by stock ticker, category, industry sector, subject and so forth, the new badge brings an interesting—and valuable—Web 2.0 element to the market: this enhancement enables Yahoo! content consumers to become content publishers.

 

In the context of ongoing conversations about the value and myth-vs.-reality of Web 2.0, it may not seem like there’s a whole lot of “secret sauce” going on with each new badge we roll out. But if Web 2.0 is, at least in part, a set of technologies that help content become more and more portable and personalizable, and a set of ideas that encourage that kind of distribution, these are important steps forward. Enabling technology that allows Yahoo to leverage its technology platform, business assets, first-rate content and the broad reach of its audience by extending it—flexibly, prettily and free of charge to the benefit of anyone who wants it—seems pretty compelling to me. 

 

—Greg Cohn, Sr. Manager, Emerging Publishers

 

8 Responses to “Buy! Sell!”

  1. frank_hamm Says:

    Looks very impressive so I wanted to give it a try. But the first symbol I wanted to add to the module was rejected: “ARL.DE: Restricted Symbol”. Do you only support US symbols?

    I would appreciate having a note on the module page about what symbols are supported.

    BTW, what does it mean: “restricted” symbol?

  2. Administrator Says:

    Pls. stick to the topic of the blog post.
    –The Management

  3. khartnack Says:

    Currently, only symbols from the NYSE, NASDAQ, and AMEX exchanges as well as indices from Standard & Poor’s can be included. We are working to add new exchanges in the future. Thank you for your feedback!

    - Yahoo! Finance Team

  4. frank_hamm Says:

    @khartnack: Thanks for the info. I’m waiting :-)

  5. Administrator Says:

    Fellow Travelers: I deleted two comments from this thread this morning. It would be unfair of me not to tell you all why. Usually, I don’t like to delete posts but rather like to let the conversation flow. However, there are a few simple rules displayed just to the right of this comment, which read: Please note that Yahoo! may, in our sole discretion, remove comments if they are off topic, inappropriate, or otherwise violate our Terms of Service. The comments in question were off-topic, having to do with a personal issue the poster had with our beta program. After the first offending post I asked the poster politely to stop, and sent him a personal note warning him as well, but he insisted on posting again, still off topic and in an intimidating tone. This sort of behavior is unacceptable and will not be tolerated. Posters who persist in posting off-topic, offensive or intimidating comments will be blocked from the system. Sorry for the hubbub, but there it is. —The Management

  6. Brady Says:

    Keep the features and addons and things coming! I love them all.

    As a side note, is there a way to download the plugin, or whatever, you used to make the my del.icio.us tags cloud at right.

  7. Administrator Says:

    Right here, Brady: http://del.icio.us/help/tagrolls. Enjoy!
    —Mattis

  8. Yahoo! Publisher Network » Blog Archive » Calling for Yahoo! Finance Guinea Pigs Says:

    […] You may remember hearing about the Yahoo! Finance Badge on the YPN Blog, or, maybe, you have already added the badge to your site. The Yahoo! Finance Badge enables websites of all sizes to publish stock charts, quotes and news headlines from Yahoo! Finance. […]

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